When a woman faces the question of choosing a cosmetic, the majority is guided by the principle: "the more expensive, the better the quality." But is it really? Sometimes the high price of a cosmetic product does not consist of its high quality, but of the promotion of a brand, the import of a product, and other components that are not at all related to the quality of cosmetics. The difference between the composition of imported, elite and inexpensive products is not so great. And this factor is already fairly marked by consumers. Cosmetic companies "Hundred recipes of beauty", "Clean Line", "Eveline" have already earned the trust and positive assessment on the Russian market. But if cheap cosmetics are almost as expensive as they are, why pay more? What are its advantages and disadvantages?
Advantages:
- Price. Of course, the most obvious advantage of cheap cosmetics is its low price, which allows you to significantly save and save the family budget from high costs.
- Availability. Inexpensive cosmetics are available to all consumers and are sold, perhaps, in all stores and shopping centers. They do not need to be ordered from special catalogs and spend time and additional funds for delivery. Buying inexpensive cosmetics can be combined with regular shopping.
- Quality. Cheap does not mean that poor quality. Many domestic cosmetic companies produce products that are not inferior to foreign brands. All cosmetics can be divided into two groups: decorative and for face and body care. And if the quality of the first directly depends on the price and nanotechnology, then the second group is not capable of inventing the elixir of eternal youth and beauty. All care products - scrubs, creams, lotions - have almost the same composition. For example, advertising another anti-wrinkle miracle cream with the addition of particles of gold or silver is most likely another myth. The skin is 90% water. With age, moisture is dramatically reduced and wrinkles appear. Therefore, the composition of any anti-aging cream, regardless of the status of the company provides for moisturizing the skin and saturation with essential vitamins.
Disadvantages:
- Despite the relative regulation of the composition of certain cosmetics, the quality of cheap products depends on the manufacturer’s good faith. The packaging is often written "using natural herbs" or "medical cosmetics". But in this case we have to believe only in the words of the manufacturer. You will not be able to request a certificate of quality for it and completely protect yourself from its “side effects”. Choosing inexpensive cosmetics, you should focus on consumer feedback.
- Inexpensive cosmetics include the use of the entire line of skin or body care products. This is clearly written on the packaging of a particular product. Such unobtrusive advertising often puts customers in difficulty. But, despite the fact that the funds are inexpensive, it is not necessary to purchase the entire line.
Text: Katerina Pchelnikova
